For us the word “sponsorship” is little representative of what we do, that are long-term strategic alliances and collaborations. The fact is that sponsorship is an integral part of the strategy of any company and an extraordinary vehicle for NON-CONVENTIONAL communication, if properly used. We always emphasize the importance of a good pre-sponsorship planning and a comprehensive post-sponsorship analysis to assess returns appropriately. For us, sponsorship is an “engagement” strategy, a way to create a bond between brands and people.
In KATAPULT SPORTS we have wide experience in the negotiation of sponsorship and image rights contracts with brands, top European football clubs and the main football players’ agents. This background and experience permits us to help our clients and partners in 3 different ways:
• Design and development of publicity campaigns with athletes and brands.
• Design and execution of sponsorship activations.
• Consulting to improve the activation of existing sponsorships.